Face make-up has been used for centuries to create a clear complexion and cover up imperfections of the skin. Today, we have the tools to permanently achieve flawless skin and simply use make-up to enhance facial features and “beautify” the skin.

What is a PhotoFacial?

IPL and Laser Photorejuvenation or PhotoFacial as it is commonly called, is a non-invasive procedure that uses Intense Pulsed Light (IPL) and other lasers to rejuvenate the skin by erasing sun damage and other signs of aging from the face, neck, chest, and hands. It is an in-office procedure. All treatments are personally performed by Dr. Rubinstein. A treatment program typically includes three to six sessions of about 20 minutes each, performed at three-week intervals.

What can a PhotoFacial treat?

IPL Photorejuvenation has the unique capacity to treat multiple symptoms of aging skin on your entire face in each treatment session. Among these are fine lines, red blemishes, mottled coloration, broken blood vessels, pigment discoloration such as freckles and age spots, enlarged pores, coarse or rough skin, loss of skin tone and elasticity, and general sun damage. The result is a youthful, smooth and revitalized facial appearance. IPL can also treat spots, discolored areas and other tell-tale signs of aging on your hands, chest and neck.

Dr. Rubinstein often uses the V-Beam laser in addition to IPL to help address redness or fine vessels on the cheeks or the nose. Dr. Rubinstein believes that “Combining technologies together gives us the tools to achieve results our patients have grown to expect.”

Why is the PhotoFacial our top procedure?

In addition to treating multiple symptoms and locations in each session, a PhotoFacial is gentle, on-invasive and safe. Because of this, there is virtually no “down time.” You see results in the complexion and the skin texture of the entire face. You can return to your normal routines and activities immediately. Additionally, treatment parameters are customized to your specific skin type and color, providing the best possible results.

Who is a candidate for this procedure?

As soon as your skin begins to show signs of aging, sun damage, acne scars, redness or general dullness, a PhotoFacial is the first step in most rejuvenation regimens. This treatment is recommended for women and men. Treatment is also recommended for the hands, chest, arms, legs or back, wherever you may have sun damage.

How is a PhotoFacial performed?

Prior to treatment, a cold gel may be applied to the area to be treated, and you may be given dark glasses or goggles to shield your eyes from the bright light.

During treatment, the smooth glass surface of the IPL or laser handpiece is gently applied to your skin, delivering pulses of light to the area being treated. Treatments are usually considered pain-free, but an anesthetic cream can be used if you find the light pulses at all uncomfortable. Treatment sessions usually last about 20 minutes, and a complete program usually includes three to four sessions and a maintenance treatment every 12 to 18 months or as the skin ages in the future.

After treatment, you can return to your normal routines and activities immediately. Occasionally, there may be signs of treatment such as redness or blotchiness that can last from a few hours to a few days. You will see gradual improvement from each session, resulting in a dramatic improvement by the end of your treatment program. Results are long-lasting, usually a year or longer. The treated skin is more sun sensitive for two to three weeks. Treatment is not usually done when people have a tan. Protecting your skin from the sun and including antioxidants into your skin care routine after the
treatment helps prevent new damage and slows down the aging of the skin.

How much does a PhotoFacial cost?

Cost depends on the areas being treated and other factors. Compared to other aesthetic procedures, PhotoFacials are quite affordable since numerous antiaging conditions are addressed with minimal down time, making this a desirable option for those on a budget. It is usually priced above microdermabrasion or certain chemical peels, but costs less than laser resurfacing and cosmetic surgeries. PhotoFacials are not covered by health insurance. Please e-mail us for current pricing and check out our Website Specials.

Beyond the PhotoFacial To learn more about laser treatments for wrinkles and skin tightening, click here to learn what may be right for you. Active FX, Fraxel and Aluma Skin tightening.


“It is virtually impossible to achieve results using one laser or one modality; it’s a process” says Dr. Rubinstein, Director of the Dermatology and Laser Centre of Studio City, CA. “We have so many tools in the dermatologist’s tool box today, correctly customizing treatment for every patient to achieve natural looking results is our goal. “